NAIA Division I Men’s Basketball Championship 

Client Summary

By the Numbers

100 hours

of original programming

Directed and produced

the first-ever NAIA All-Star Game/Slam Dunk Contest

40,000+ fans

entertained

Applause

“We could have not made a better decision in retaining Don and the Costante Group. He and his team immersed themselves into the rich history of our tournament and enhanced the student-athlete and fan experience. His careful attention to the details and dynamic team are game changers and we wouldn’t have had the success we did with adding the first NAIA All-Star Game and Slam Dunk Contest without Costante Group.”

Eric Olson
Former Director of Championships
NAIA

The National Association of Intercollegiate Athletics (NAIA) is a governing body of small athletics programs that are dedicated to character-driven intercollegiate athletics. The NAIA Men’s Basketball Tournament features 32 teams over one week culminating in the Championship game.

OUR ROLE

The NAIA retained Costante Group in 2013 to provide event presentation consultation as well as produce and direct the Division I Men’s Basketball National Championship and the first ever NAIA All-Star Game and Slam Dunk Contest.

EXECUTION

A customized plan was developed to optimize resources and provide the direction to ensure the appropriate execution of marketing, sponsorship and entertainment efforts resulting in a cohesive event presentation during the NAIA Division I Men’s Basketball National Championship and the All-Star Game and Slam Dunk contest.

  • Event Presentation Audit – Costante Group conducted a complete audit of the NAIA’s current event presentation of the Division I Men’s Basketball National Championship.
  • Development of Observations & Suggestions/Action Plan – Costante Group completed an action plan and presented it to the NAIA.
  • Gameday Director & Activation – Costante Group served as the Gameday Director for NAIA’s annual Division I Men’s Basketball National Championship, All-Star Game and Slam Dunk Contest during the 2013, 2014, and 2015 events.

The National Association of Intercollegiate Athletics (NAIA) is a governing body of small athletics programs that are dedicated to character-driven intercollegiate athletics. The NAIA Men’s Basketball Tournament features 32 teams over one week culminating in the Championship game.

OUR ROLE

The NAIA retained Costante Group in 2013 to provide event presentation consultation as well as produce and direct the Division I Men’s Basketball National Championship and the first ever NAIA All-Star Game and Slam Dunk Contest.

EXECUTION

A customized plan was developed to optimize resources and provide the direction to ensure the appropriate execution of marketing, sponsorship and entertainment efforts resulting in a cohesive event presentation during the NAIA Division I Men’s Basketball National Championship and the All-Star Game and Slam Dunk contest.

  • Event Presentation Audit – Costante Group conducted a complete audit of the NAIA’s current event presentation of the Division I Men’s Basketball National Championship.
  • Development of Observations & Suggestions/Action Plan – Costante Group completed an action plan and presented it to the NAIA.
  • Gameday Director & Activation – Costante Group served as the Gameday Director for NAIA’s annual Division I Men’s Basketball National Championship, All-Star Game and Slam Dunk Contest during the 2013, 2014, and 2015 events.

By the Numbers

100 hours

of original programming

Directed and produced

the first-ever NAIA All-Star Game/Slam Dunk Contest

40,000+ fans

entertained

Applause

“We could have not made a better decision in retaining Don and the Costante Group. He and his team immersed themselves into the rich history of our tournament and enhanced the student-athlete and fan experience. His careful attention to the details and dynamic team are game changers and we wouldn’t have had the success we did with adding the first NAIA All-Star Game and Slam Dunk Contest without Costante Group.”

Eric Olson
Former Director of Championships
NAIA