Daytona Tortugas

OUR ROLE

Costante Group will be responsible for developing a customized event presentation plan and strategy that optimizes available resources to accomplish the Daytona Tortugas’ primary goals and objectives for enhancing the gameday experience at Jackie Robinson Ballpark.

EXECUTION

PHASE 1 – Event Presentation Audit

Costante Group will communicate with Daytona Tortugas’ key management and designated staff to review:

• Demographics
• Traditions | Rituals
• Current Successes | Areas for Improvement
• Communication Process
• Staffing
• Resources
• Vision for Daytona Tortugas’ Event Presentation (2025)

We will conduct a comprehensive evaluation of the core elements of event presentation to assess the current level of execution. The audit will include:

• Event Presentation Strategy
• Content/Programming
• Event/Game Operations Management
• Executive Producer/Game Director
• Communication
• Rundown
• PA Book/Scripts
• Coordination/Oversight of Rehearsals
• Fan Engagement Strategies
• Staffing
• Coordination of Special Events, Ceremonies, and Presentations
• Music Design
• Coordination and Distribution of Giveaways/Prizing
• Partner Fulfillment/Activations Integration
• Creative Direction on Production Design for Promotions
• Player Introduction Design
• Talent/Entertainment Management
• Staffing/Employee Development
• Budget Development and Management

PHASE 2 – Development of Observations & Suggestions / Action Plan

Costante Group will compile and present findings, then collaborate with the Daytona Tortugas to create an actionable plan that outlines specific steps to enhance the gameday atmosphere.

PHASE 3 – Activation

Costante Group will lead and support the execution of the action plan in close collaboration with the Daytona Tortugas. This includes:

• Staff training
• Entertainment resource support (as needed)
• Implementation of new processes
• Oversight to ensure the event presentation strategy is executed effectively